Certified Marketing Consultant – CMC Course

To qualify for the CMC designation, successful completion of the Diploma in Marketing QLS Level 4 course is required. This course is delivered by our approved learning center, Brentwood Open Learning College (BOLC). BOLC is a reputable online and distance learning platform renowned for its expertise in online learning and Open College courses.

The Diploma in Marketing is a comprehensive program strategically designed to provide students with a competitive edge in the dynamic field of marketing. This course aims to expand your knowledge and skills in marketing products/services across diverse sectors, including customer, industrial, and service sectors. By successfully completing this course, you’ll gain valuable insights into the latest marketing trends and techniques, and develop essential marketing skills to excel in your promising career within the field.

 

Course Syllabus

The course consists of the following ten topics:

  1. Introduction to Marketing
  2. Marketing Environment
  3. Markets and Market Segmentations
  4. Consumer Behaviour
  5. Market Research
  6. Marketing Planning
  7. Product Development and Product Lifecycle
  8. Product Pricing Strategies
  9. Branding and Packaging
  10. Promotion Mix

Key Benefits

  • Course accredited by Quality Licence Scheme
  • Full Tutor Support
  • Self Paced, No Fixed Schedules
  • Course duration 400 hours
  • Available to Students anywhere in the World

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